We were asked by Tori Limited to create a new brand for their recruitment arm Fresheye. They wanted the company to be perceived as modern and vibrant but with a keen eye on detail and on it’s market place.
We took the name and created a simple, vibrant, contemporary logo. The idea of a fresh perspective on recruitment was taken through all the marketing collateral. The website uses an eye test concept that gradually reveals a key USP word about Fresheye. We designed and built a fully responsive site with a content management system attached. They use the site to not only promote themselves but post jobs and let potential candidates apply for positions through the site.