We were asked to create a logo and website for a new photographic library, specialising in images of older people. They wanted to be the ‘go to’ destination for any agency, designer, media owner, journalist or product marketing team looking for photos of ordinary people doing ordinary or extraordinary things!.
The identity is a bespoke font and the icon represents the ‘focus/shutter’ graphics used on cameras and also creates a ‘G’ and ‘S’. We created a website design that is responsive (changes size depending on device) that users can log in to, create lightboxes, purchase and download images. Photographers can create profiles, upload images and sell their work.
Dick Lumsden, Managing Director, Greystock